West Brom have reportedly turned down a fresh bid from West Ham for Salomon Rondon, according to the Daily Star.

The deal reportedly consisted of a £10m offer plus Jordan Hugill and Sam Byram, with the latter said to be of interest to The Baggies.

Newcastle United are also believed to be among the frontrunners for the Venezuelan's signature, but with the departure of Rafa Benitez the club is under a cloud of uncertainty.

That has paved the way for West Ham to make an approach, and West Brom have stated they will sell the 29-year-old as he only has a year remaining on his contract.

However, the striker reportedly has a release clause of £16.5m, and the club will likely refuse any offers below this amount, even if they are offered a player who they may be interested in, like Byram.

West Brom could also sell key man Jay Rodriguez this summer, and will be seeking to bring in as much money as possible. The sale of Rondon and Rodriguez could allow the club to go back in for Dwight Gayle.

The Verdict

Although the offer from the Hammers isn't terrible, it is understandable that West Brom think it is derisory. From West Ham's perspective the deal is too good to be true as they would bring in an astute Premier League striker whilst getting rid of two unwanted players.

West Brom should stick to their stance of not allowing Rondon to leave below his release clause. They need all the money they can get to strengthen the squad and bring in a striker of their own, otherwise promotion is unlikely.