The Baggies will reject a £25 million offer from Burnley for Jay Rodriguez and Craig Dawson, according to the Express & Star.

Premier League clubs are talking advantage of West Brom's relegation to acquire their best players for bargain prices due to the attraction of staying in the top division.

Jonny Evans has already been sold after his £3.5 million release clause was activated by Leicester City.

West Brom aren't letting their key players go without a fight, though, so the Clarets will have to improve their offer. Keeping hold of these players could be pivotal for the Baggies' chances of promotion next season because both players are Premier League level, so they will excel in the Championship.

Burnley continue to improve every year under Sean Dyche and they will get to play in the Europa League next season after finishing seventh in the league. However, this business shows that he is still taking a pragmatic approach to improving his team through transfer business rather than chasing after ambitious targets.

The Verdict

This is the right move by West Brom because they can't afford to be ransacked by Premier League teams, so they need to take a stand with players that they have a strong negotiating position on based on their contracts. They are still likely to sell them both, but extracting as much value as possible is key in ensuring they have a large transfer budget to improve the team with as well as the parachute payments.

Baggies fans should be confident ahead of next season because the decision-making by the board since the end of last season has been clear and intelligent. Appointing Darren Moore permanently was the right move and they have been approaching next season in the right manner, but the incomings will be key.