According to the UK Gambling Commission (UKGC), 51% of online gamblers have gambled using a mobile phone or tablet, which is up from 43% in 2016.

With just over half of us using our mobiles or tablets while gambling, it is important to know which bookmakers offer the best products.

Football is one of the most popular sports to bet on in the UK, but it also provides the bookies with hundreds of millions in revenue each year. With the industry expanding so rapidly, bookmakers are constantly innovating to stay competitive.

Comparing football betting sites is certainly subjective, but with a few key factors, we can explain why we believe these are the best two football betting apps of 2018.

Key Factors

There are hundreds of bookmakers out there for you to choose from, but not every bookie will have an app and if they do, it could be limited to just one operating system.

When deciding the best we look at three key factors:

  • Accessibility - Does the bookmaker have an app or mobile site, and is it available on a number of operating systems or just one?
  • Speed - How fast does app load, and is the navigation quick and user-friendly?
  • Football depth - How many footballing events are available, and how large is the market depth?

bet365

It is hard to compete with one of the leaders in the gambling industry. bet365 has a massive 20+ million user base and offers a safe, secure and top of the line service. Their app is available on Apple, Android and the Windows Store.

bet365 has a quick and user-friendly design but it does have reliability issues at peak footballing times. During the 3 pm kickoffs on a Saturday, the app can have issues loading, updating and occasionally crashing. But, with its huge user base, it is bound to have some issues there.

Also, many other bookmakers have similar issues during peak football times. But, bet365 still has the fastest notification feature to keep you updated with goals, and other key events in your matches.

bet365 has arguably the biggest collection of footballing events and markets out there. It feels like they offer almost every competitive football match across the world while offering a huge range of markets to choose from.

Betfair

Betfair has their innovative betting exchange and their sportsbook for you to choose from. But, we will focus on their sportsbook in this post. Their app is available on both Android and IOS, search for Betfair Sports to find their apps.

Their sportsbook app is fast and easy to use and gives you the option of a two tap feature to place football bets even faster. I have had no issues with Betfair at peak football times, but their notifications can sometimes be delayed or missing altogether.

Betfair offers a huge range of footballing events and markets for you to choose from and often have the best odds.

In fact, they boast the best odds on the Premier League and Champions League when compared to other big leading bookmakers in the industry.