This article is part of Football League World’s ‘The Verdict‘ series, which provides personal opinions from the FLW writers regarding the latest breaking news, teams, players, managers, potential signings and more…
As per our FLW exclusive, the Reds are one of a number of clubs interested in the former Portuguese and current Angolan international, with Reading’s hand potentially being forced due to the financial situation the club find themselves in.
The 28-year-old has one year remaining on his current deal at the club, meaning they can either cash in this summer or risk losing him for free next season.
Joao has been impressive since joining the Royals back in 2019, scoring 38 goals and registering 14 assists during his time in Berkshire.
Those 52 direct goal contributions have come in just 83 appearances marking an impressive return.
With that in mind, we asked some of our writers here at FLW for their thoughts on the Reds making a move for Joao this summer.
This feels like it could be one that Forest may be better off staying away from in all honesty.
Admittedly, they do certainly need some extra attacking firepower for their return to the Premier League, with Keinan Davis’ loan ending, and Lewis Grabban’s contract coming to an end.
However, Joao has never been tested in the Premier League before, and has only once recorded more than ten goals in a Championship season, so it feels like it would be something of a risk to rely on him for a source of goals in the top-flight.
Indeed, with the funds now available to Forest after promotion, you feel there may be more established targets they can now afford, meaning this may not be one that the club really need to pursue right now.
Quiz: Which club did Nottingham Forest sign these 24 players from in the 1990s?
Joao has played really well for Reading the last couple of seasons and deserves to be competing higher up the football pyramid.
However, it seems a stretch to suggest the 28-year old is what Forest need to be competitive in the Premier League.
His 29 goals in the last two seasons is an impressive tally, especially considering Reading’s struggles in the last 12 months.
But this would not be the most inspiring signing for Forest to make, even if Joao would likely be available for a cut-rate price due to Reading’s financial concerns.
The Portugal international could make for a very adequate squad member, but it is unlikely that he would be a good addition to the regular starting line-up.
Nottingham Forest could certainly use some additional forward options but I’m not sure Joao is the right move for them.
To be fair to the player, he can certainly score and does know where the back of the net is. He can be a prolific and clinical goalscorer in the Championship and he’s proven as much in the past.
The issue is whether he can do similar in the Premier League now that Forest have been promoted. There might be better options out there who have played in the top flight before and can guarantee the side goals going forward.
Joao could prove to be a good gamble and might make the step up with ease. It just seems more of a risk to sign more of an unproven player like Joao when compared to another option though.