It is quite remarkable to think that this time last season, only hardened Swansea City fans had heard of Dan James.
Now, however, his is a name that you cannot escape as the summer transfer window prepares to race into action in the coming weeks.
In January, what looked like an all but completed move to Leeds United fell through on deadline day leaving his future up in the air. But it is safe to say that it was well worth the extra few months at the Liberty.
Now, according to Sky Sports News, the 21-year-old is ready to complete a £15million move to Manchester United with the deal expected to go through one the top-flight window officially opens.
It is truly a rapid rise.
Understandably, however, doubts remain. Before this season James had played just once for the Swans first team – an FA Cup clash with Notts County – let alone a Premier League match.
The third match after their relegation to the Championship finally saw him make his league debut, coming on as a substitute against Birmingham.
Despite these understandable doubts from Manchester United fans, club legend and Wales national team boss Ryan Giggs has backed James to shine at any level he plays at.
Speaking to Sky Sports News, Giggs said he would be equally happy wherever the youngster plays as he knows he will perform.
Having handed him his international debut back in November, there is nobody more qualified to talk on the subject than the man who has managed James and played for his potential new club.
Yes, he may have only made just over 30 Championship appearances in his career, but you do not have to watch James for long to realise that Giggs is absolutely right.
His pace is unbelievable. It is hard to remember the last player to break onto the scene with such a remarkable turn of speed and it has proven a huge weapon for the Swans.
Four goals and nine assists show that it is not just a gimmick as well. Once he has burst his way into a crossing or shooting position, he has the quality and awareness to pick the right pass or hit the right shot.
He is the sort of player who would trouble any defence in the world and there is no doubt he would be a very handy weapon for United.