Nottingham Forest are set to sign Brighton and Hove Albion striker Chris O'Grady on a season long loan, according to Sports reporter Ian Abrahams.

O'Grady is set to join Forest on loan
O'Grady is set to join Forest on loan

In an attempt to cover for injuries to his key attacking options, Dougie Freedman is keen on a move for the 29-year-old striker to try and find the goals that Forest need to push for the play-off places as the season progresses.

The target man has scored just one goal in 28 appearances for the seaside club, but he could be on his way to the City Ground before the transfer window shuts at 6pm.

Forest have relied on youth so far this season up-front, with Tyler Walker proving a key figure in Forest's starting eleven. But the club have had a stuttering start to the season and are looking to improve their form in the coming weeks.

Freedman will be hoping that O'Grady will be to solution to Forest's attacking problems, after recently signing Lille winger Ryan Mendes on loan to bolster Forest's threat going forward.

Fans have already taken to social media to express their disappointment at Freedman's prime transfer target, suggesting that Dexter Blackstock would be a better option as a lone striker - the preferred tactical set-up for Forest so far this season.

O'Grady's underwhelming strike record is something that Forest fans are anxious about, but with the club's financial situation, the target man could prove a useful addition to the side.

Forest remain under a transfer embargo meaning that they can't sign players that demand a transfer fee and aren't able to provide wages over £10,000 a week. Options are clearly limited for Dougie Freedman in terms of the incoming players he is able to attract.