Bradford City will have taken time to reflect on the 2016/17 season, which saw them go within 90 minutes of a first return to the Championship since 2004 and suffer play-off final heartache with almost the last kick of the League One season.
Steve Morison and Millwall handed Bradford a 1-0 defeat at Wembley last month, but the Bantams’ attentions now appear to have turned to next season, with the club releasing a statement confirming their intentions.
Firstly there was a public backing for Stuart McCall, before confirmation that the Bantams would use money from Wembley and player sales to bolster their squad ahead of another push for promotion.
Billy Clarke has already left Valley Parade for a transfer-fee this summer, whilst Bradford are set to receive a windfall from Nahki Wells’ promotion to the Premier League with Huddersfield Town and Andre Wisdom’s pending exit from Liverpool, leaving McCall with sufficient funds to compete in League One with.
One player the Bantams should look to sign this summer is Luton Town’s Danny Hylton, 28, who enjoyed a prolific campaign in League Two last season, helping the Hatters to a play-off appearance.
The striker scored 27 goals across all competitions last season, and really stood out for Luton in League Two, which will alert a number of clubs this summer.
Bradford must move to secure the service of Hylton this summer, to replace Clarke and offer Charlie Wyke a partner in attack, with their financial muscle set to give them an edge over their rivals.
The Bantams’ top goalscorer last season was Jordy Hiwula, who managed just nine goals in League One and has since returned to his parent-club, Huddersfield.
If Bradford and McCall are serious about competing for promotion again next season and getting back to the Championship, they must spend serious money this summer and recruit quality players that will make the difference in League One.
Hylton appears ready to make the step up from League One, and Bradford need to spend the money necessary to get him to Valley Parade.