Leeds United are flying in the Championship after 15 games and currently sit in second place in the table. 

Marcelo Bielsa's revolution has completely galvanised the city and the club's fans after seasons of disappointment since their relegation from the Premier League in 2004.

In fact, the Argentinian's influence has been so great on the city that companies cannot seem to stay away, with broadcaster Channel 4 today choosing to locate their headquarters there.

The broadcaster will keep an office in London but will move roughly 200 of their 800 staff to the new northern HQ.

The move has been made in a bid to improve the way that life outside of the London bubble is reflected in the national media.

As with anything that happens in the city, the news has penetrated the bubble of Leeds United fans and they are taking great pride in their new arrival.

Many are comparing their new broadcaster to former legends due to the presence of the iconic number four.

Here is how they reacted to the news...

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